Back and Bigger Than Ever: Our 2nd Annual Back2School Drive with DotVision’s
KANNAPOLIS, NC — ALTEREGO BRAND & Co., in proud collaboration with DotVision, is thrilled to announce the highly anticipated return of its 2nd Annual Back2School Drive, happening Saturday, August 2, 2025, from 1 PM to 5 PM at Veterans Park in Kannapolis, NC.
This year’s event will spotlight the debut preview of the AEB KIDZ ACADEMY COLLECTION. A bold and empowering kids’ fashion line by ALTEREGO BRAND & Co. that celebrates creativity, self-expression, and youth leadership through streetwear and culture.
Built with the community in mind, this free, family-friendly event is designed to uplift local youth and families by providing free backpacks, essential school supplies, and an afternoon full of music, entertainment, food, games, and giveaways, all to celebrate the start of a brand-new school year.
Event Details:
Date: August 2nd, 2025
Time: 1 PM - 5 PM
Location: Veterans Park,
N MAIN ST
Kannapolis, NC 28027
🎒 Why This Event Matters
The back-to-school season can bring added stress for many families, and our mission is to ease that load. By providing free bookbags, essential school supplies, and a day filled with love, entertainment, and support, we aim to help every child start the school year feeling confident and ready to succeed. This event is more than just a giveaway—it’s a powerful expression of unity, care, and purpose. It embodies the spirit of the AEB KIDZ ACADEMY COLLECTION, offering kids a space to be seen, heard, and celebrated as they step boldly into a new school year.
RSVP NOW to secure your bag
Headliner: Viral Superstar| Rap Artist VanVan Live!
Bringing the energy to the stage is none other than VanVan, the viral rap sensation known for her infectious personality and crowd-shaking performances. Also performing live is local artist fan-favorite L. Buggie, alongside more surprise youth appearances. It’s a lineup curated just for the kids, and it’s going to be one to remember.
What’s Happening:
🎤 Live performances by: VanVan, & L. Buggie
- 🎧 Music brought to you by: DJ Kia and DJ Yung Prophet
- 🎒 Free bookbags and school supply giveaways
- 🖌️ Face painting by: India Shenea
- 📸 360 Photo Booth: by DaBoothFairy
- 🎙️ Special Guest Speaker: Poet Marquis Hartis
- 🛍️ Young Entrepreneur Vendors
- 🥤 Food trucks & refreshment stations
- 🎁 Games, prizes, and community giveaways
- 👕 Sneak preview of the AEB KIDZ ACADEMY COLLECTION on-site
Donation Drive
ALTEREGO BRAND & Co. currently accepting donations of bookbags, supplies, and monetary contributions. Whether you’re donating one pencil or 100 backpacks, every contribution makes a difference.
Contributions can be dropped off at:
ALTEREGO BRAND HQ
Concord, NC 28027
Monday – Friday | 12 PM – 5 PM EST
📍 (Find us on Google Maps)
With Support From Our Proud Sponsors:
A huge thank-you goes out to our sponsors who are helping bring this vision to life:
- Tipp2Cool
- FacePaintingCharlotte
- DJ Kia
- DotVision
- SteeleWay Logistics
- DJ Yung Prophet
- DaBoothFAIRY
Want to Sponsor or Get Involved?
We’re still welcoming sponsors, vendors, and volunteers who want to be part of this impactful experience. Reach out to ego@alteregobrand.com to learn more about how you can get involved with the BACK2SCHOOL DRIVE correlated to AEB KIDZ ACADEMY Collection.
We invite the community to come together in a powerful display of unity, leadership, and support for our youth. When love, guidance, and legacy are prioritized, the possibilities for the next generation are limitless. Mark your calendars for August 2nd—this is a meaningful event you will not want to miss. We look forward to celebrating with you and investing in the bright future of our children.
The ALTEREGO BRAND & Co Team